The importance of finding a digital flexible production line cosmetics factory to cooperate in the production of OEM skincare products
Collaborating with cosmetics factories that adopt digital flexible production lines to produce OEM skincare products is of strategic importance in the current market environment, especially in the context of intense competition and rapid consumer demand iteration in the beauty industry. The following is an analysis of key value points:
1、 Core advantage: Quickly responding to the market and seizing opportunities
Small batch flexible production
Addressing inventory risks: Traditional production lines often require a minimum order of 100000 bottles, while flexible production lines can handle orders of 5000-50000 bottles to avoid capital chain disruptions caused by unsold new products.
The trial and error cost is extremely low: new brands can test market reactions with minimal cost (such as producing 200 bottles first and testing them on Xiaohongshu), and adjust formulas or positioning based on data feedback.
Agile development cycle
Through modular design, the digital production line can switch product types (cream → essence → spray) in a few hours, while the traditional production line needs to be shut down for 1-3 days.
Risk statement
If flexible supply chain is ignored:
Inventory backlog: VC essence deteriorated due to the misjudgment trend of a domestic brand,
Missed the opportunity: The concept of "peptide anti blue light" is popular in 2023, but traditional factories have already reached their full schedule, and new brands cannot enter and share the market
Conclusion: Non flexible, non survival
In the fast fashion and beauty era dominated by Generation Z, digital flexible production lines have shifted from being a "bonus point" to a bottom line for cooperation. It essentially uses supply chain digitization to combat market uncertainty and provide new brands with:
⏱️ Speed insurance (against traffic cycle attenuation)
💰 Cost safety cushion (against trial and error risks)
🔬 Technological moat (against homogeneous competition)
It is recommended to prioritize selecting factories with ISO22716 and intelligent manufacturing capability maturity assessment level three or above, and to verify their production line switching efficiency and data link connectivity on site.
The above data is collected from AI networks and is for reference only